An easy-to-use system designed to maximize revenue for each ad placed.

Easy-to-use tools that increase selling power
True to our customer-centered approach, MediaPlus® Classified Advertising allows your customer service reps to concentrate on what they do best - selling. Our software features an intuitive user interface with drop-down menus that make it easy for your reps to sell ads - quickly and accurately.

Boost productivity, eliminate errors
As soon as a caller's phone number or name is entered, our software gives your customer service representatives instant access to:

• Nine up-selling options that automatically update the price of the ad
• On-screen sales tips and suggestions for additional ad information to increase lineage
• The ability to up-sell and schedule priority placement ads
• Real-time up-sell proofs to e-mail for immediate impact
• Ads and up-sells the customer has purchased in the past
• Whether the caller is a subscriber; if not, you can initiate a new subscription with a click

Added benefits without added cost
In addition to tools that support productivity and increased sales, MediaPlus® Classified Advertising helps you save even more money by:

• Eliminating the need to license a text editor - we've developed our own with all the functionality you expect and more
• Storing all ads as text files which saves production overhead and disk storage space, while reducing the risk of file corruption

Integrating advertising matters
When MediaPlus® Classified Advertising is integrated with MediaPlus® iBuild ad-building technology, your customer service reps and advertisers can quickly generate ads that conform to templates you define. When you integrate with MediaPlus® Circulation, you'll know instantly if the advertiser you have on the line is a subscriber - or a subscription opportunity.

Integrating business matters.