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Rocket fuel for list management If you’re looking for a competitive advantage that will propel you toward greater market share and increased revenues, List MatchPlus is your answer.

A proven product that imports addresses, occupant information and demographic data from outside sources, List MatchPlus can help you:

  • Sell more advertising by showing customers and prospects demographic profiles of the markets you can help them reach
  • Provide information services to retailers to strengthen their targeted marketing programs
  • Distribute more outside products
  • Develop proprietary targeted products you can distribute
  • Get better postal rates
  • Unlock the potential of your lists

List MatchPlus gives you a powerful solution to handle every aspect of list management. For instance, you can import a list of subscribers to a magazine and have it delivered by an alternate delivery force. You can use a specific demographic, such as whether a subscriber is a pet owner, to select a targeted audience for a pet store flyer or a circular advertising a pet fair.

One of the more powerful applications of List MatchPlus is the ability to import CDS Walk Sequence tapes, which contain accurate, up–to–date USPS address information.

When List MatchPlus is integrated with MediaPlus® Circulation, you can easily add, replace, or merge data into your circulation database for prospecting, direct marketing, analysis and more. And when connected to Circulation InSight, you can incorporate industry, demographic data and more for comparison analyses.

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